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Miller Maxfield, Inc.

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City’s Innovative GO Santa Cruz Program Reports Strong Response from Downtown Employees

February 25, 2020

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December 30, 2019

This month First 5 Santa Cruz County, which manages the Triple P — Positive Parenting Program, will celebrate the program’s 10th anniversary. In honor of this effort, January 2020 has been proclaimed Positive Parenting Awareness Month by the Santa Cruz County Board of...

September 14, 2018

Our biggest event of the year, the Mole & Mariachi Festival on Sept. 8, is behind us now, and it was a huge success! 

Friends of Santa Cruz State Parks held this free community celebration on September 8th at the Santa Cruz Mission State Historic Park featuring a mole...

June 23, 2018

Libro Castro, a fundraising party and book launch, was held Saturday, June 23rd at Castro Adobe State Historic Park. The event honored Castro Adobe stewards from the past and celebrated the recent progress toward opening the Castro Adobe, the first State Historic Park...

June 7, 2018

Renovation of the Santa Cruz Civic Auditorium, the largest arts and cultural venue in Santa Cruz County, is the goal of the newly launched Friends of the Civic Auditorium. The nonprofit advocacy group is the result of efforts by an ad hoc group of Civic supporters...

May 16, 2018

Santa Cruz METRO and UC-Santa Cruz shared the success of their Articulated Buses Pilot Project in increasing METRO ridership by university students, reducing bus overcrowding and lessening route “pass-bys” during peak demand. Three articulated buses have been in use by...

May 7, 2018

Local Enterprise Survived ’89 Quake and Great Recession, and Inspired the Global Socksmith Brand

Sockshop & Shoe Company, an anchor downtown Santa Cruz business, celebrates the 30th anniversary of the opening of its downtown Santa Cruz retail location on Pacific Avenu...

April 14, 2018

Miller Maxfield is proud to support the work of the largest year-round youth development organization in Santa Cruz County– Boys & Girls Clubs of Santa Cruz County–which serves more than 2,000 youth members ages 6-18 through academic, art, teen and recreation programs....

March 15, 2018

 Friends of Santa Cruz State Parks launched their Pennies for Parks program in March 2018. The program is designed to raise money for Santa Cruz State Parks by inviting customers at Park Stores to round up their purchases. The cents donated will support education, visi...

December 12, 2016

Following approximately 100 community meetings and presentations, as well as in-depth discussions with elected officials and staff, 19 local governments took formal actions signaling their interest to join Monterey Bay Community Power (MBCP), a regional project among l...

November 21, 2016


Santa Cruz Community Health Centers staff felt inspired to celebrate the success of the Affordable Care Act following the 2016 election. Miller Maxfield stepped in to help plan a community rally with less than 10 days notice. Despite rainy weather, the event drew more...

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