For over 20 years, Bill has been delivering innovative and integrated communication strategies, impactful writing and a competitive determination to succeed. His experience in leadership roles spans the public, private and non-profit sectors, and has included stints in Silicon Valley, Sacramento and the Monterey Bay Area. Bill uniquely possesses a high degree of tolerance for ambiguity, a clear strategic vision and an obsessive level of attention to detail – a combination that yields creative, award-winning campaigns for clients.
Paula Miller Maxfield
Paula is a strategic communications expert with 20 years of agency experience executing high-impact, results-driven, integrated public relations campaigns. Career badges of honor include a company launch in Times Square, press and analyst tours on both coasts, a press conference at the beach, more trade shows than she can count and special event promotion that was once labeled “excessive publicity.” No matter the challenge, Paula leverages her skills to maximize visibility for each client’s unique goals.
Jennifer is an award-winning writer, editor and multimedia journalist. A communications pro with more than a decade of experience crafting stories and managing content distribution in both online and traditional formats, Jennifer keeps her finger on the pulse of emerging communication channels. Jennifer also delivers as a stellar event planner, known for her work on the Santa Cruz Triathlon and Mole & Mariachi Festival.
Leslie brings over ten years of experience driving communications strategy both at fast-paced startups and larger technology companies. A fan of wearing multiple hats, her past roles involved balancing media relations, content creation, event planning, website design and social media. Leslie has lived in Santa Cruz since 2007 and loves being a part of this incredible community. She also enjoys standup paddle boarding, hiking and fantasizing about international travel.
Eva brings agency-level creative and experience across multiple industries as an award-winning designer and brand strategist. She combines her design expertise with full competency in budgeting, scheduling, producing and collaborating with others. Eva’s unmatched high standards and meticulous quality control ensure that our clients’ designs and branding reach successfully and comprehensively across new media, social media, earned media and advertising channels. She enjoys scuba diving around the world, yoga and volunteering.
Georgann leverages years of experience as an executive at Visa International to deliver essential project coordination, finance administration, account logistics and strategic planning for Miller Maxfield. Georgann is a longtime resident of Santa Cruz County, having started her career at County Bank & Trust. In her spare time, Georgann invests significant volunteer time into protecting our local parks and beaches, and enjoys camping with her husband and Stanley, their cat.
Larry N. Gerston, PhD
Larry has been actively involved in survey research for more than two decades. He conducts quantitative and qualitative survey, research and analysis work. Larry has deep experience in working with local government, as well as with hospitals and the California State Bar Foundation. Larry also has served since 1980 as the political analyst for NBC Bay Area television in Northern California. Larry enjoys spending his free time in Hawaii.
Sandra is a results-driven account manager who brings a new meaning to the term, “jack of all trades.” Sandra combines years of experience as a project manager, marketer, sales strategist and event planner with current communication and project management strategies. A superior multitasker, Sandra enjoys the challenges of PR and thrives on a fast-paced environment where delivering positive results for our clients is the number one priority. Sandra is a performing musician/singer-songwriter and enjoys spending time outdoors and in the studio.
Nina has over ten years of design experience working with large international brands as well as small businesses in Europe and the United States. Moving to the U.S. from Austria in 2007, she brings a unique design perspective and a European flair. Her expertise includes logos and branding, print and packaging design, and responsive web design. She is a strong believer in the importance of a healthy diet and lifestyle, and enjoys Ayurvedic cooking and long hikes with her dog Maya.